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Outbrain Supports ID5 to Futureproof and Maximize Addressability and Value...
Our support of industry-standard identity solutions, like ID5, give buyers more options to reach the right audiences, while maximizing value for publishers. As third-party cookies continue to...
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10 Facts You Didn’t Know About the New Outbrain Affiliate Hub
Affiliate marketing is on a growth trajectory, with no signs of slowing down. In the US, affiliate marketing spend is expected to hit $8.2 billion this year, up from $5.4 billion just 5 years ago. In...
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How AI & Machine Learning are Taking Publishing to New Heights
The past two years have given way to massive news cycles with COVID, Trump’s administration, and the withdrawal of US troops from Afghanistan. That means it’s only natural for this cycle to end. We’re...
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Outbrain Launches Brands & Agencies Division in Belgium
Under the leadership of Ugur Elbasan, Director Brands & Agencies Belgium, the new division, which consists of six people, will focus on informing the Belgian market about native advertising and...
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Outbrain Powers New Generation Of Digital Recommendations (Part 1)
There is no doubt that digital media has had a monumental evolution, bringing unprecedented change to media consumption habits. Almost overnight, online user activity and media consumption changed,...
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Outbrain Sets the Native Scene in The Netherlands at Emerce Digital Marketing...
Outbrain Benelux is growing fast and is hence setting the Native scene in the Netherlands. Attending the main Digital Marketing events is obviously key to leading the industry in these challenging...
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Recap of an Incredible 2022 Summer Party in Brussels!
On July 7, we celebrated the Outbrain Brussels Summer Party, and what a party to mark the occasion! We chose one of the most trendy and sought-after venue of the capital to make this experience...
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Outbrain Powers New Generation Of Digital Recommendations (Part 2)
I recently wrote about how Outbrain is powering a new generation of digital recommendations on new environments. Outbrain started out by partnering with traditional news sites and helping them...
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Outbrain Adds Google Open Bidding to Its Programmatic Offering
Outbrain is excited to announce its partnership with Google to introduce direct programmatic integrations with premium publishers via their server-to-server solution, Google Open Bidding, on the...
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Contextual 2.0: How Outbrain is Pioneering the Future of Digital Advertising
Contextual advertising is the practice of serving ads that align with the content of the page they are placed on (for example, ads for helmets displayed alongside an article about cycling). With Web...
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Outbrain Appoints Ernst Dirkzwager as Head of Sales Benelux
Ernst Dirkzwager has been appointed as Head of Sales Benelux. In this new role, he will leverage his 15 years of experience in the world of online and contextual advertising to support Outbrain in...
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Outbrain Wins GCPP Health Score Achievement Award for the Second Year Running
Almost a year after acquiring video intelligence (vi), Outbrain is proud to return from Google’s 2022 Certified Publishing Partner convention in Chicago with a significant win: the GCPP Health Score...
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